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Its main objective - to create a database that would be able to assess the environmental impact clear smog of the whole process of production and distribution of clothing and in this way which would help the individual members of the coalition to reduce their carbon footprint.
Among the 33 members of this "community" are films such as Nike, the largest seller clear smog of sports shoes in the world, Hanes, a leading manufacturer of underwear, clear smog or VF Corp, the parent company North Face, Wrangler, Lee, Eastpack and Vans. Retail chains followed this movement: Walmart, JC Penney, Gap, H & M are also part of it. A leading supplier in Asia, Li and Fung, also. Moreover, clear smog some organizations - Duke University, Verite - a specialist in working conditions, government agency EPA (Environmental Protection Agency) ... For Rick Ridgeway, manager of environmental programs for the brand Patagonia and Chair of the new coalition, there is a "growing need to measure and manage environmental and social impacts of the production. " Governments, for example, introduced a range of standards for vehicle emissions, but nothing such has not yet been set for the clothing and footwear industries.
"Group of 33", which expects its expansion to 40 members by the end of June, will be based on ecological clear smog tool originally developed by Nike and the Outdoor Industry Association index to develop a tool to measure C02 emissions. "We can not solve everything ourselves, we need to work with others," says Tim Southam, a spokesman for Mountain Equipment Coop, Community 14 outdoor stores in Canada, a member of the Association of Outdoor industry and the newly formed coalition.
Objective - Reducing carbon footprint database will be available to designers, development teams, suppliers of raw materials, manufacturers, wholesalers. And its goals are ambitious. This tool, which will work coalition members clear smog should be able to assess and evaluate the impact of energy used, the amount of water consumed, use of this water, toxic substances, which are part of the production process, the waste, land use, air emissions. The coalition clear smog wants to have specific numbers on the energy consumed, emissions of CO2, the amount of water used and waste. Later, to join them data on the toxicity and carbon footprint of production, in order to compare the performance of different manufacturers and products.
All parties in this sector are involved: farmers, producers of synthetic fabrics, packaging specialists, carriers, ... the whole chain of production will be evaluated. "We want to reduce our impact on the environment by improving our design, production and sales method," says Leticia Webster, director of sustainable development at the company VF Corp. He continues: "In the short term, this database will benefit the entire industry, the long term will become an effective tool for us to improve production." Director VF Corp justifies environmental liabilities and economically. "We believe that the waste will be treated as financial losses. This new database gives us a new vision clear smog of management, which will help us to optimize resources, eliminate waste and improve the design."
EXAMPLE Levi Strauss Levi Strauss Coalition brings new methods of money consuming less water. Experts of this brand have noticed that the complete production of their brand of jeans is performed 3-10 machine washable at which consumes an average of 42 liters clear smog of water. Therefore decided to reduce water consumption by incorporating ozone working in the production cycle and stopping the use of water stones. The result: a reduction in the average water consumption by 28%. This new working method was used for the collection of jeans "waterless" 501, 511 and 514, which are offered on the market since the beginning of the year. The initial goal is to make this method clear smog 1.5 million jeans, saving 16 million liters of water in the year. Among other things, 45% of water consumed during the life model of jeans is a consequence of repeated customer. For this reason, Levi Strauss joined the label "care about the planet" that has the support that customers were washing their jeans less often and cold water. After Fallen jeans, Levi Strauss offering their recycling - 200 000 jeans thus served clear smog to insulate the building of California Academy clear smog of Sciences in San Francisco, near the headquarters clear smog of Levi Strauss.
Environmental objectives clear smog of the Coalition sustainable garments are numerous. clear smog Its members want to use less water, less energy, reduce waste. They give it to the attention of traditional dyeing techniques tissues, and
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